Butler, Shine, Stern & Partners

Congrats to both our MINI and Priceline clients for this honor. MINI’s Carfun Footprint campaign, and the Priceline Negotiator were both recognized this year by the Effies, the only advertising awards show that champions effectiveness in the marketing communications industry. Download the pdf of the winners, here.

Our own Ed Cotton and MINI client Kate Alini are speaking at the ANA Conference today. This, from their website:

For seven years, MINI Cooper has been one of the world’s most innovative brands. They have built an incredible following through nontraditional means. This peek under the MINI Cooper hood will reveal that innovation is at the heart of everything the company does. The team from MINI Cooper and their agency Butler Shine Stern & Partners will discuss how, through their approach to innovation, they were able to create relevance with all categories of consumers to build one of the most-conic brands in the world.

One of the biggest prizes in advertising is up for grabs again. 42 agencies are in the running, and we are one of them.

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