BSSP

Negotiator 2.0

butler — Wed, 10 Mar 2010 16:21:09 +0000

Version 2.0 of our Priceline Hotel Negotiator App is now available for free at the App Store. This one comes with a new Hotel Radar feature that seeks and finds hotels located in a desired direction. It’s like a compass from the future! Did we mention that it’s free?

And our newest spot, Evil Twin can be seen here, along with a nice historical playlist.

The Cavalcade of Shatner

butler — Thu, 04 Mar 2010 21:56:44 +0000

As part of a new integrated entertainment deal, today Priceline launches its second partnership with Seth MacFarlane’s Cavalcade of Cartoon Comedy, a collection of shorts sponsored by “The Priceline Negotiator.”

“The Priceline Negotiator” will be featured in four new animated intros of the shorts, which will be available beginning March 4 on a new Cavalcade Hulu channel, on Priceline.com, and on Youtube, as well as distributed through Tremor Media and Google’s content networks.

This one is pretty funny

This one is even better

Naughty MINI

butler — Tue, 02 Mar 2010 12:00:59 +0000

Here’s an outdoor spectacular that we created for the German market. It’s currently running in Hamburg. “Boser MINI” roughly translates to “Naughty MINI”

Passersby text “SM” and the whip comes down. What a Naughty MINI!

Boy that MINI Clubman sure is roomy

admin — Fri, 26 Feb 2010 02:41:41 +0000

We’ve done a good amount of work Internationally for MINI as well as domestically. This is a recent spot that we shot in the UK.

CNBC changes its tune

butler — Sun, 21 Feb 2010 18:16:46 +0000

A year ago, when we launched “The Shack” we took it on the chin in quite a few blogs and assorted media outlets. Many were quick to point out that it wouldn’t work. Yesterday CNBC’s Fast Money called it “Cool” and “Shactacular” and spent a fair amount of time championing the campaign.

Check out the video here. If you don’t have time, here’s the good part. “If you trace back to when they started calling themselves the Shack, you can see that the stock has (sic) actually started outperforming the retail ETF by quite a lot. That’s the power of marketing right there.” And later, “The Shack should be bought on the name alone.”

Nothing says “Freedom” like an eagle

butler — Wed, 17 Feb 2010 17:44:07 +0000

Especially if that eagle is named Freedom. Freedom (the eagle) talks about the freedom of no contract phones in one of our newest spots for Radio Shack.

Watch the spot here.

Pictured: Senior Writer Aimee Lehto, who is not thinking about the possibility of having her eyes clawed out by Freedom.

The BSSP offices: circa 1943

butler — Tue, 16 Feb 2010 23:58:50 +0000

In 1943, a fleet of Liberty ships were anchored right outside our offices. See those little buildings in the bottom left corner? That’s us.

MINI LINK, the first iPhone app for the MINI community

butler — Fri, 12 Feb 2010 15:37:05 +0000

Introducing the only social network where that weird guy from high school can’t find you. Unless he drives a MINI.

A short, painless walk-through of our new iPhone app for MINI here

RadioShack – Three Carriers

bssp — Thu, 04 Feb 2010 22:55:35 +0000

RadioShack – Three Carriers

RadioShack – Big Buck

bssp — Thu, 04 Feb 2010 22:20:07 +0000

RadioShack – Big Buck