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Why don’t other car companies promote manual transmissions? Beats us, but MINI is. And when you can talk about more control and better mileage, it just makes sense. Never mind that it’s a blast to drive a stick. So today we launched our new campaign, Manualhood. Check out some press here, and a few of the campaign elements on the following page.
You wanted an epic collaboration, you got an epic collaboration. MINI and KISS have joined forces in the name of charity. The partnership was announced in dramatic, fist-pumping fashion at the New York International Auto Show. Not surprisingly, pyrotechnics were involved as KISS took to the stage to appear alongside the MINI Countryman vehicles that were designed to reflect the band’s iconic makeup. Read More »
Please join MINI USA and KISS for a special announcement at the MINI booth at the New York International Auto Show on Thursday, April 21 at 10:05 AM.
