BSSP » Priceline Negotiator

Priceline – Department of Negotiation

bssp — Sun, 11 Dec 2011 23:20:14 +0000

MINI and Priceline win at Effie Awards

butler — Wed, 09 Jun 2010 22:42:31 +0000

At last night’s Effie awards gala in NYC, we took home 2 silver Effies. One in the Automotive category, and one in the Travel category.

The Negotiator is doing just fine

butler — Thu, 18 Mar 2010 16:17:25 +0000

Shares of Priceline jumped to their highest levels in nearly a decade yesterday. The gain pushed the company’s market value to more than $10 billion. That got us thinking. A few weeks ago, CNBC tracked RadioShack stock from the day we started running “The Shack” campaign. The gains were impressive. So…

we decided to take a look at Priceline in a similar light. The chart below illustrates the stock price from the start of our “Negotiator” campaign, and where it is currently. Marketing is just one variable, of course. Many things affect stock price. But the Priceline Negotiator campaign continues to yield impressive results. And, it’s a finalist in the Effies this year as well.

Negotiator 2.0

butler — Wed, 10 Mar 2010 16:21:09 +0000

Version 2.0 of our Priceline Hotel Negotiator App is now available for free at the App Store. This one comes with a new Hotel Radar feature that seeks and finds hotels located in a desired direction. It’s like a compass from the future! Did we mention that it’s free?

And our newest spot, Evil Twin can be seen here, along with a nice historical playlist.

The Cavalcade of Shatner

butler — Thu, 04 Mar 2010 21:56:44 +0000

As part of a new integrated entertainment deal, today Priceline launches its second partnership with Seth MacFarlane’s Cavalcade of Cartoon Comedy, a collection of shorts sponsored by “The Priceline Negotiator.”

“The Priceline Negotiator” will be featured in four new animated intros of the shorts, which will be available beginning March 4 on a new Cavalcade Hulu channel, on Priceline.com, and on Youtube, as well as distributed through Tremor Media and Google’s content networks.

This one is pretty funny

This one is even better