Est. 1993Sausalito / CA




Three little letters, to make a very small word, that means so much, and means so many things, because no ‘you’ is ever one single thing.


There’s millions and billions of you’s in the universe, yet still, no two yous quite like you.

You know?

You, packed with power, a name for strangers whose names you don’t know.

How can this tiny word possibly encompass all of you?

Hold all that you are?

With just the simplest combination and arrangement of vowel sounds and a single syllable.


You—If put at the start, starts to change everything.

To begin a sentence, begin with you kind of makes you wonder–How big you can become,

When you…comes first?

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